As Seen on TechCrunch: Finofo Raises $1.65M CAD!
Global Banking

Make it Straightforward to Receive Payments from Your Customers

Photo from Canva

Taking a leaf out of Benjamin Franklin's book, who famously said, "Time is money," this adage holds particularly true in the realm of small- and mid-sized businesses. At the core of their financial ecosystem lies accounts receivable - the lifeblood that keeps businesses thriving. However, the process of transforming these receivables into actual cash flow is not always smooth sailing. The primary hurdle? Customers often prioritize maintaining their own cash flow, resulting in delayed payments.

Balancing Cash Flow and Customer Relations

  • Challenges in Payment Collection: Securing timely payments is crucial for maintaining healthy cash flow. A study by QuickBooks indicated that about 63% of businesses have suffered due to late payments, underscoring the need for efficient collection strategies.
  • Customer Experience vs. Financial Health: Striking a balance between preserving customer relationships and ensuring financial stability is crucial for every business.

Facilitating Easy Payments for Customers

  • Prioritizing Customer Preferences: Convenience in payment methods is key. A Fiserv report suggests that almost three-quarters of customers value simplicity and ease in their transactions, which can lead to quicker payments.
  • Leveraging Technology for Better Cash Flow: Businesses employing digital payment methods reported a significant decrease in payment delays, according to a Visa survey, suggesting that technology can play a vital role in improving cash flow.

Finofo's Role in Enhancing Payment Experiences

Finofo emerges as a comprehensive solution to improve payment processes while nurturing customer and vendor relationships.

  • Ease in International Payments: Finofo’s multi-currency wallets facilitate effortless payments for international customers, reducing transactional friction and fostering trust.

  • Finofo's reliable transaction feature allows businesses to operate with local accounts in various countries. For instance, a Canadian company can have a USD account for transactions in the United States, a GBP account for dealings in the United Kingdom, and a EUR account for business activities in the Eurozone. This capability enables direct payment transactions in these currencies, offering a more streamlined and trustworthy process for both the company and its international clients or vendors, without relying on third-party or broker accounts.
  • Improved Cash Flow Dynamics: Finofo’s efficient transaction processing can lead to faster payments, enhancing a business’s cash flow, and consequently, its operational health.

Cultivating Stronger Business Ties

Ultimately, the art of managing accounts receivable effectively lies in the delicate balance of ensuring prompt payments while maintaining strong customer relations. Finofo provides a tool that not only simplifies this balance but also enriches the overall experience for both businesses and their clients, leading to more robust, mutually beneficial relationships.

Jump on board with Finofo today! 

Karthikeyan Sundaram